B7 · Custom build
Custom AI Build
The problem
What's going wrong
Off-the-shelf tools almost fit. Or your process is your edge and nothing on the market matches it.
What it fixes
What changes
- Processes no off-the-shelf tool covers
- Data trapped in documents, inboxes or old systems
- Tools that don't talk to each other
How it works
Scope, build, run
Agent 1
Scope
We map the process, the data and the people who use it, and agree what 'done' means.
Agent 2
Build
Low-code where it's enough, custom code where it isn't. Weekly demos, and you own every account and line of code.
Agent 3
Run
We monitor, fix and improve it, or hand it over to your team with docs.
Works with
- Whatever you run: APIs, databases, spreadsheets, inboxes, documents
Every Monday
You see what it did
A one-page report in your inbox, with numbers from your own phone system and CRM.
Monday owner brief
Your business · week 44
| Calls in | 142 |
|---|---|
| Answered by your team77% | 109 |
| Handled by AI (missed / after hours) | 29 |
| Transferred to a personemergencies + asked for a human | 4 |
| Web leads replied to in < 60 s | 37 / 38 |
| Appointments booked by AI | 11 |
Worth a listen
- Tue 7:42pm: caller asked about financing twice; no follow-up booked yet.
- Thu 2:15pm: transferred emergency, answered in 18 s.
Timeline
Typically 3–8 weeks, set in the scope
Price
Quoted after the audit
Usage (minutes, SMS, AI) is billed on accounts in your name.
ROI example
- Every custom build is modelled in the AI Opportunity Audit first
You see the expected return, with assumptions, before you pay for a build.
Example with stated assumptions, not a promise.
Risks, and how we handle them
- Scope creep.
- Fixed scope and price per phase. Changes are quoted before they're built.
- Lock-in.
- You own the accounts, code and data. Docs are part of every handover.
Best fit
- You've outgrown off-the-shelf tools
- You have a clear process to automate
Not a fit: If a ready-made system covers 80% of it, start there; it's faster and cheaper.
What it looks like in your industry
Roofing
An estimate assistant that reads inspection photos and notes and drafts a scope for the estimator to check.
Law, accounting & consulting
An assistant that answers staff questions from your own precedents and policies, with citations.
E-commerce
A returns portal that reads the order, applies your rules and books the courier.
Agencies & B2B services
A client portal showing live project status pulled from your tools.
Find out where you're leaking, free.
We'll call your line, test your form and check your reviews, then send a ~90-second video of what your customers experience.